Call Gary Berkowitz. The Adult Contemporary radio specialist.
Call Gary Berkowitz. The Adult Contemporary radio specialist.
No manager hires a consultant these days for a station that gets healthy ratings book after book. My name is Gary Berkowitz. If your 25-54 numbers are steady or up, congratulations. But if your market is competitive. Too many AC's, Hot AC's or CHR's splitting the shares. Or if you want to avoid erosion, I'd like to talk with you. I've helped a lot of stations recover their 25-54's. And get the higher shares on the street, so their sales teams could meet projections. There's no denying problem ratings. They're in black and white. But it’s up to you when to do something. It’s part of being an owner or GM. If you'd like a few helpful ideas for your station, call me.
Gary Berkowitz. 248-737-3727.
Being the #2 or 3 AC will not work. I will quickly assess what needs to be done and not wait to make adjustments.
I will get to know your people and more importantly, work with them. We will use the resources you already have in place.
Not only will your people enjoy working with me, but they will learn a lot. I will teach them to become better and more effective radio people.
The goal: Programming content
that can be monetized.
When you hire me, you get me. No associates. I work with every part of
the on-air product.
Not really. I have a proven track record of ratings success. Cash or barter. Call me.
Lets make a deal and get going today!
Gary Berkowitz Broadcast Consulting
(248) 737-3727
Member of Independent Broadcasters Association