You have a great signal, an owner who wants to be #1 and no budget restrictions....What would you do?
My mother always wanted me to be a doctor. I chose radio
I say YES...and here's my 5-point argument not to mention all the revenue that is attached to weather.
What's on the mind of some young & upcoming radio people? They simply "want a seat at the table". Check out my latest programming video to hear if they feel "the old guard" is holding them back and their advice on the best ways to grow radio.
My special guest is Jonathan Wolfert from JAM Creative Productions in Dallas. Hear Jon's story and where he thinks jingles belong in today's radio.
From my first Zoom call
Veteran programmer Ron Harrell joins me to discuss
his road to a new job in radio
"Big Jim" Davis discusses how he went from talent, to PD to GM
Hear the story of radio veteran Rick Shockley and how he went from on air to PD
Which is more important to a radio station's success?
I'm celebrating 2021 by looking back at my 30+ year life in radio!
This is the first of 21 programming tips for the new year, 2021. Todays class talks bout the best ways to construct your playlist and what listeners really mean when they say they want "variety."
Is it your product or Covid?
Here's an idea to market in times of tight budgets
More than a consultant. A partner in your success
Gary Berkowitz Broadcast Consulting
Member of Independent Broadcasters Association